Blogger Noble Igwe has reacted to the best dressed awards which were given on Sunday at the just-concluded Africa Magic Viewers Choice Awards, AMVCA.
The awards were won by BBNaija reality TV stars, Mercy Eke (female category) and Mike Edwards (Male category).
Taking to Twitter, Noble Igwe criticized the category with claims that award shows with such might have to see their events taken over by social media personalities instead of real industry players.
“Unpopular Opinion: With the introduction of the best dressed in the awards, the real industry players are going to stay away from the awards and you’d have a room full of social media personalities. There are so many fashion events already, gather movie players”, Noble Igwe tweeted.
TV host, Vimbai Mutinhiri reacted to his post: ” Imagine if Meryl Streep and Robert De Niro had to sit through a best dressed voting process on a night meant to focus on their sweat and that of those who make things come together Smiling face with open mouth and cold sweat with Paris Hilton and Love and Hip Hop cast presenting awards”.
Ayo Shonaiya wrote: “But what do you expect tho? When every movie premiere is now a red carpet fashion event. Film has now become secondary at a film event. Stylists are now dragging each other on social media after a film awards”.
@Chiluvey wrote: “U av a point but I feel u are speaking from a bias point of view,u know!
The introduction of the best dressed in the awards is a good thing, it is an award that gives anyone interested a chance to compete, it is done in such a way, that only those interested, will go for it.
“The real industry player as you put it, can not be driven away from d event just bcos of that, if they don’t feel like competing with d social media personalities as u called them, all they av to do is focus on d award proper and not go to d photo booth specially made 4 best dressed”.
@Steph_Bonchi wrote: “I don’t think AMVCA should be the one giving out best dressed award. Leave that to the fashion police. I love the fashion. But it’s film award. Can we atleast talk about the films that were nominated and won? So much focus on everything else but the films”
The comments come days after a war of words between fashion stylists, Swanky Jerry and Toyin Lawani overshadowed the aftermath of the AMVCAs after Mercy Eke (styled by Swanky Jerry) won the award for Best Dressed at the red carpet.